Group Initiatives


GoHelp is our Group-wide program for disaster management. When called upon by the UN, we support relief efforts by volunteering our logistics expertise, our global network and the personal commitment of our individual employees. In this guide, you will find the program’s logos, usage guidelines, and helpful examples.

  • Examples
  • Logo versions
  • Logo size
  • Placement
  • Wording
  • Support
  • Downloads


Logo versions

Use the GoHelp program logo in layouts about our GoHelp program. The logo may be used in both internal and external media.

Two different logo versions are available to ensure legibility on a variety of backgrounds. However, if you wish to place the logo on an image, please contact the Group Brand Services Team.

Logo size

The size of the logo depends on the size of the DPDHL Group logo. If placed next to each other, position both logos on one plane. The minimum width allowed is 17mm. this ensures that the GoHelp logo is always legible and never distorted in print media. If you change the size of the DPDHL Group logo, you must also resize the GoHelp logo proportionally. The width of the GoHelp logo is always equal to 70% of the DPDHL Group logo.

Size of the DPDHL Group logo without brand field compared with the GoHelp logo.

Size of the DPDHL Group logo with brand field compared with the GoHelp logo.


Place the GoHelp logo preferably together with the DPDHL Group logo in the type area. Follow the layout principles in our Additional Logos and Co-Branding Guides.

A visual relationship

The logo position depends on the position of the DPDHL Group logo. Place it in the type area at a clear distance from the DPDHL Group logo.

A boilerplate

You can also insert the logo below the copy text as a boilerplate and align it with the copy text. The GoHelp logo and the left edge of the copy text should form a vertical line. The minimum distance to the copy text is two blank lines.


Write the term GoHelp in camel case, meaning each word in the compound is capitalized. In headlines, write GoHelp preferably in all caps.


If you need additional support or inspiration to help you design GoHelp materials, please contact the Group Brand Services Team. The help desk is available five days a week (Monday–Friday) from 8:00 to 18:00 CET.

Group Brand Services Team
Phone: +49 228 182-10444


If you download any document, you accept our Terms and Conditions.

GoHelp Logo
1.19 MB